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SCORE business article: Build social media into your marketing strategy

A 2012 survey of small business owners by the online networking and promotional service Manta.com found that 90 percent are actively engaged in social networking sites, while 74 percent perceive social...

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How email can underpin an entire digital marketing strategy

For those of us watching the email industry, the last twelve months have been very exciting indeed. High profile acquisitions of specialist email businesses by some of the biggest players in CRM, such...

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Hurricane Marketing Enterprises Unveils New Website and Branding Strategy

FOR IMMEDIATE RELEASE: 04/16/2015 Tony Ferrara Hurricane Marketing Enterprises 1-877-843-3973 tony@homecaremarketing.net   Hurricane Marketing Enterprises Unveils New Website and Branding Strategy HME...

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Is Influencer Marketing a Trendy or Smart Strategy?

Around 2003, many businesses were built by buying pay-per-click (PPC) ads on the cheap. A similar opportunity exists today, but this time around, social media influencer marketing is the trendy...

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Social Media Marketing: Social Media Marketing – 2nd EDITION – How To Build...

Social Media Marketing – 2nd Edition: How to Build and Execute Your Own Social Media Strategy This book contains proven steps and strategies on how to use social media to market your products and...

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'Real Estate Marketing': New Sales Strategy In This New Media Age : News :...

Posted by mlca (media@realtytoday.com) on Jul 22, 2015 07:30 AM EDT more big (Photo : Morsa Images/ Getty Images) Real Estate Marketing Strategies always vary from one sales agent to another. However,...

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Bacardi social media marketing strategy adds Facebook immersive mobile ads

This effort is mean to help the brand’s messages to be delivered on a quality global level. Bacardi has now become the first among brands of alcohol to implement a social media marketing strategy that...

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Ovation TV Taps John Malkin to Head Cross-Platform Content Strategy

Arts-focused network Ovation TV announced today that it has appointed John Malkin to EVP of content distribution for both its linear TV and digital platforms. Malkin replaces Brad Samuels, who recently...

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Can A Hybrid Email Sending Strategy Give You The Best Of Both Worlds?

A very long time ago — at least in “Technology Time,” where huge leaps of evolution can seem to happen practically overnight — businesses began to use email as a fundamental tool to reach and engage...

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5 Crucial Elements of an Effective Online Lead Generation Strategy

The ultimate objective of any marketing and branding activity is to attract potential customers to your brand and convert them into qualified leads that can be targeted to generate sales. A survey by...

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Facebook Instant Articles: Time To Change Your Content Marketing Strategy?

Content is king! This well-worn marketing adage still reflects this fact about online marketing: content remains important and valuable for brands. But now, we can replace that adage with “FAST loading...

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